Matthew Engelke

Matthew Engelke

Learn more about Matt Engelke


At a glance


Matthew Engelke


Rancho Cucamonga, CA


Fine Art, Graphic Design, Multimedia

About me

I'm a multi-disciplined visual designer with an emphasis on using design to make complex topics easier to understand. Though my most recent work has been for the data analytics and medical device industries, I have experience designing for a variety of different target audiences. I'm based in southern California and have worked on virtually every type of marketing project, using many different applications. In addition to my graphic design skills, in the past couple years, I have developed a keen interest in web marketing strategies (particularly content marketing and search engine optimization) and User Experience Design. I have a strong work ethic and always put the message first.

I view visual design primarily as a problem-solving activity, particularly when it is used to communicate an otherwise complex message in a way that's easy to understand.

Matthew Engelke - signature

My Skills

Here's a few of my skills and how I would rate my mastery of each on a scale of 1-100. You may notice I place none of them at 100. That's because "100" would imply that I know everything, and I believe there is always more to learn. Other applications at which I am skilled are: Flash, QuarkXpress, Premiere, Powerpoint, and Acrobat to name a few. I also have experience with 3-D software such as Lightwave.





After Effects



Work Experience

Visual Designer

IBM Analytics (Full-time Contractor)
May 2015 - Present

As part of the IBM Analytics newsroom team, design graphics, content marketing assets (infographics, SlideShares presentations, listicles, etc...) and teaser campaigns for IBM's Big Data & Analytics Hub:

Graphic Designer / Marketing Support Supervisor

Aaren Scientific Inc. (A Carl Zeiss Meditec Company)

6 Years, 4 Months

November 2008 - April 2015

Design and create marketing literature, packaging, illustrations, multimedia CDs, promotional and instructional videos, and PowerPoint presentations. Work with other designers to create and maintain logos, product names, and brands. Design, maintain, and create content for company websites. Manage trade show presence. Communicate with sales, engineering, and consultants to define and promote product features and benefits. Write copy; plan and execute ad campaigns.

Graphic Designer

Ophthalmic Innovations International, Inc.

5 Years, 9 Months

January 2003 - November 2008

Created marketing literature, packaging, product logos, multimedia CDs, and audio/visual aids. Coordinated projects with print vendors. Managed advertising budget. Designed, maintained, and created content for company websites. Communicated with sales, engineering, and consultants to define and promote product features and benefits.

Multimedia Graphic Designer


6 Years, 3 Months

January 1999 - April 2005

Designing and producing new media and print projects including websites, search engine optimizations, link strategies, AdSense websites, Flash and 3-D animation, video editing, interactive CD/DVD authoring, logos, brochures, and business cards

Download My RésuméLinkedIn Profile


BA, Fine Art

California State Polytechnic University (Pomona, CA)

AA, Graphic Design

Platt College (Ontario, CA)

Certificate, Multimedia

Platt College (Ontario, CA)



4 V's of Big Data infographic
4 V's of Big Data Infographic

Infographic illustrating the 4 "V"'s of big data, as well as their use in extracting value from an organization's information.

High resolution version available here: Extracting business value from the 4 V's of big data, on IBM's Big Data and Analytics Hub.

Cognitive Analytics Presentation
Watson Explorer Application Icon

Icon for Watson Explorer Community Edition. The challenge was for the icon to convey the themes of data discovery and machine learning, even when reduced in size to fit into a system tray.

Icon designed using Adobe Illustrator.

drone industry infographic
Commercial Drone Infographic

A visualization of the projected economic growth for the U.S. commercial Unmanned Aerial Vehicle industry, as well as career opportunities.

High resolution version available here: Commercial Drone Infographic, created for Drone Training HQ.

intraocular lens patient brochure
Patient Brochure

Tri-fold intraocular lens patient education brochure, utilizing the skills of page layout design, logo design, copywriting, and product photography. Target Audience: Over-60 demographic and/or people considering cataract surgery.

View complete brochure.

Zeiss packaging
Product Packaging

ZEISS brand medical device product packaging components: product box, patient card, and 24-language instructions for use booklet, for LUCIA intraocular lenses.

High resolution photo available:
ZEISS Product Packaging

Analytics Files
Social Media Teaser Campaign (animated)

One of ten X-Files flavored social tiles I created to build excitement for a mystery anouncement at IBM Insight 2015 (which happened to be just before Halloween).

Portfolio - Motion Graphics

Please click a thumbnail below.

Social Media Animation
Social Media Animation

Animated GIF to promote the article, "Beyond listening: Shifting focus to the business of social" on IBM's Big Data and Analytics Hub

Software: Flash, Photoshop.

IBM Analytics University video
IBM Analytics University video

Brief promotional video for IBM Analytics University designed for social media channels.

Software: After Effects, Photoshop.

IBM Graph Social tile
Animated Social Tile

Animated GIF to promote IBM Graph across social channels.

Software: Illustrator, Photoshop, Flash

Portfolio - Websites

Unfortunately, the company website of my previous employer (which I helped design and maintain for the last several years) has been taken down due to corporate acquisition.

Drone Training HQ
Drone Training HQ

Wordpress-powered website I created and maintain. Incoporates responsive design (so it is accessible on tablets and smart phones, as well as desktops).

SEO: Search Engine Optimized for the search terms "drone training" and "drone schools".

California Vacations Now
California Vacations Now

California travel site I created and maintain. This site was built with Bootstrap (v.3), which I customized to accommodate Google AdSense, and incoporates responsive design.

The site also features (CSS) sliding image captions, and a JavaScript-powered trip cost calculator.


Any comments or questions? Please use the form below to let me know - I would love to hear from you!

Thanks for visiting!